Holland Residential

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Property Marketing Specialist

Property Marketing Specialist

Job ID 
Vancouver Corporate Office
Unit Count 
Regular Full-Time
Posted Date 

More information about this job


Holland Partner Group is seeking an experienced Property Marketing Specialist to join our team! 


The Property Marketing Specialist is responsible for working with the Marketing Department and external vendors to establish brand positioning and drive-up qualified demand for new development projects, lease ups and stabilized properties. Responsibilities include assisting in: developing new brand names, brand value propositions, websites, creating new marketing strategies, corporate and outreach marketing, coordinating and participating in public presentations and events in accordance with Holland Partner Group’s Core Values.

We are seeking a team player with a strong work ethic that offers exceptional interpersonal skills, proven work ethic and follow through. The Holland Team consists of Associates that demonstrate strong leadership, communication, team-building, and decision-making skills.




  • Collaborate with Director of Marketing on overall creative implementation for marketing strategy. (This includes developing brand names, value propositions, videos, etc. that bring the brand story to life.)
  • Work with marketing team members, external creative partners, property leaders and developers to execute marketing campaigns and programs.
  • Monitor and report on new and existing marketing budgets and initiatives for the properties including direct and indirect advertising through web, signage, outreach, ILS and print venues.
  • Assist the property management team in the delivery of marketing collateral for new and stabilized properties.
  • Participate in the thinking and group discussion on marketing performance and indicated actions during weekly operating review (WOR) meetings.
  • Execute the development and placement of advertising including ILS and other media.
  • Evaluate and recommend adjustments to marketing plans based on observed results from various markets.
  • Ensure marketing campaigns maintain a consistent theme with existing Holland Residential and Holland Partner Group marketing and branding.
  • Collaborate with other members of the Marketing Department in support of website design and branding.
  • Develop new marketing strategies for each new development project with outreach to local employers, events, organizations and promoters.
  • Maintain a positive communication with all partners, in support of marketing objectives and excellent customer service.
  • Represent Holland Partner Group in a positive and professional manner at all times.
  • Perform all other duties as directed and assist the overall team effort in any way possible.





Education: High School Diploma or equivalent required. Bachelor’s Degree in related field preferred.

Experience: 3-5 years previous multi-family or marketing experience preferred.

Knowledge, Skills and Abilities:

  • Strong collaborator with a demonstrated ability to effectively partner with cross-functional teams.
  • Proven ability to effectively work on multiple projects in a dynamic environment.
  • Good consumer insights and judgment on strategies and creative work.
  • Excellent verbal and written communication skills required. .
  • Exemplary organizational and interpersonal skills.
  • Superior attention to detail on all projects and aesthetics.
  • Proficient knowledge of computer programs, including Microsoft Word, Excel, Outlook, Illustrator and Photoshop strongly preferred.
  • Strong teamwork and customer service orientation.

Attendance: This full time position is exempt and requires the ability to be present and available during business hours to meet company and department needs. Additional hours or flexible schedule may be required.

This position also requires:

  • Flexibility in days and hours worked.
  • Hearing and visual ability to observe and detect signs of emergency situations.
  • Fluency in English both verbally and non-verbally.
  • Current valid Driver’s License.
  • Ability to lift or move up to 20 pounds.


The Property Marketing Specialist represents and promotes Holland's Core Values of Great People, Great Business, Deliver Exceptional Customer Service and Have Fun!  This is an excellent opportunity to apply your talent, vision, drive, and experience to the Holland Team.